Client project: Rollagranola 30 Days of Breakfasts Campaign
About the client
Rollagranola is a family-owned brand that creates high-quality, handmade granola using natural ingredients, catering to various dietary needs with a focus on health, taste, and innovation.
They invited me to work with them on a 30 Days of Breakfasts campaign, the objective of which was to highlight the versatility of their products and demonstrate the many different ways that their granola can be served for breakfast. They wanted to offer their customers new recipes to try that would be brought to life through enticing and on-brand visuals.
Here’s why they believed I would be a good fit for their brand:
They asked me to work Rollagranola into a baked recipe that was creative and inspiring, providing accompanying photographs and a step-by-step recipe video that showcased the uniqueness of the product.
Here's what they had to say about my work:
“It offered customers a new way of using the products, with an inspiring recipe that ticked the box for health and wellness, as well as enjoyment and flavour.”
The recipe and final images were crafted to highlight Rollagranola's commitment to health, flavour and quality ingredients, and the visuals not only showcase the product but also tell a story about how the product can be used in ways their customers might not have thought about.
My clients value working with a dedicated food photographer because I understand how to create visuals that illustrate the unique details of their products and deliver them in a way that connects with their audience, resulting in stronger brand recognition, increased customer engagement, and ultimately, higher sales.